Selling in ChatGPT, Copilot and Meta AI from Australia or Singapore

Whether shoppers can buy from you inside ChatGPT, Copilot or Meta AI depends on where you sell. The rules for Shopify stores in Australia and Singapore.

Written by Leo Vu 4 min read
Chat window with two product cards and prices, showing products sold inside an AI assistant

When we opened Sales channels > Agentic on our own Shopify store this week, the word next to Shopify Catalog was "Ineligible". The note under it said the store doesn't yet meet the requirements, and that a history of legitimate, well-managed orders will improve that over time. Fair enough. lviotech.com sells services and hasn't taken an order through Shopify yet.

A store that has been selling for a while is in a different position. Its products may already be in the catalog that AI assistants read. Whether shoppers can actually find or buy from it inside ChatGPT, Copilot or Meta AI then depends on something else: the countries it sells to. Here is how that works for stores in Australia and Singapore, checked against Shopify's Help Center on 14 November 2026.

What is an agentic storefront?

It's Shopify's name for selling inside AI assistants. Shoppers find your products in the chat, and in some channels they can also pay there. It is on by default for eligible stores, so there is nothing to install.

Products reach the assistants through Shopify Catalog, a structured list of eligible products from Shopify stores. You manage each assistant under Sales channels > Agentic, and orders placed through them show in your admin with the channel named. Being in the catalog doesn't promise a placement: each assistant decides which products to show for a request.

Which assistants can an Australian or Singapore store reach?

Each channel has its own country rule. This is what the Help Center lists:

  • ChatGPT: shoppers find your products in the chat, then check out on your online store. Open to stores that sell to customers in the United States. The store itself can be based anywhere.
  • Microsoft Copilot: shoppers can buy without leaving the chat. Open to stores that sell to customers in the United States.
  • Meta, including Muse when available: shoppers can buy on Meta surfaces. Open to stores that sell to customers in the US, Canada, Mexico, Brazil, Japan or Singapore.
  • Google AI Mode and Gemini: products come from the Google & YouTube channel or Merchant Center rather than Shopify Catalog, and Google sets its own requirements.

In practice:

  • An Australian store that ships only within Australia doesn't meet the country rule for ChatGPT, Copilot or Meta today.
  • A Singapore store selling to Singapore customers meets Meta's country rule.
  • A store in either country that sells to the US can qualify for ChatGPT and Copilot, as long as its products are in Shopify Catalog.

Every channel also needs your Terms of service, Privacy policy and Return and refund policy filled in under Settings > Policies. On our store, that step still showed "Not started" when we looked.

What does Shopify Catalog need from your store?

There are three layers.

The store. It must be on the Starter plan or higher, not password protected, and not limited to B2B customers.

Each product. It needs a title, at least one image and a price above zero. It must be published to your online store with a product URL that search engines can reach, so products set to unlisted or hidden from search are left out. Some product categories and mature content aren't allowed.

Your account. Shopify looks for a record of genuine sales, orders fulfilled on time, a low chargeback rate, invoices paid on time and a Shopify Payments account in good standing. This part is reviewed over time, which is why a new store like ours has to wait.

If your store isn't eligible, the reason shows next to Shopify Catalog under Sources on the Agentic page. Most of the product rules are the same basics that help in Google, which we cover in Shopify SEO basics for product and collection pages.

What should go in the knowledge base?

The knowledge base holds the facts about your store that aren't on a product page: how returns work, how long shipping takes, what the brand stands for. Shopify drafts these from your storefront and suggests updates. Agents only receive the facts you publish. On our store, the page showed 3 of 15 facts published.

Write the facts the way a good shop assistant would answer a customer:

  • How long delivery takes to the places you sell most, for example Sydney, Melbourne and Perth, or anywhere in Singapore.
  • Which countries you ship to.
  • Who pays for return shipping, and how a customer starts a return.
  • Gift wrapping or gift messages, if you offer them.
  • How to reach a person.

Keep every number the same as your policy pages. If an assistant tells a shopper 30 days and your refund policy says 14, you have a dispute waiting to happen.

What changes in your reports?

Orders placed through AI assistants show in your Shopify admin with the channel attached. On direct checkouts that happen outside your online store, such as on Meta, third-party analytics pixels don't fire. Meta Ads or Google Analytics can then show fewer sales than Shopify does. Before you cut a campaign, compare it with Shopify's sales by channel.

Can you opt out?

Yes, channel by channel. Go to Sales channels > Agentic, turn off Allow Shopify to manage for me, click the channel, turn off Shopify Catalog access and save. For ChatGPT, Shopify says it can take up to 7 days before your products stop being shared. An assistant can still come across your products by crawling the web, so opting out doesn't make you invisible.

What we would do this month

  1. Open Sales channels > Agentic and read the line next to Shopify Catalog.
  2. Fill in the three policies under Settings > Policies.
  3. Check that every product has an image, a real price, and isn't hidden from search.
  4. Review the knowledge base, fix the numbers, and publish.
  5. If you sell to the US, or you're in Singapore, look for AI channels in Shopify's sales by channel report each month.

This sits alongside the other changes in Shopify's Fall '26 Edition. If you sell from Singapore or Australia and want help getting the product data and policies in shape, that is work we do.

Sources (checked 14 November 2026)

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